Fides ERP solutions include a system of Customer Relationship Management (CRM) that allows to carry out precise analysis about Customers data, drawing on the information used for sales activities, marketing and service ones (technical assistance and after-sale). Nowadays is available a wide range of software features that are able to collect key information about customers, such as orders chronology, preferences, the contact details, the survey about the activity of technical assistance and much more yet, and to organize them so that it is possible to retrieve them when needed.
Beginning from the features specific to the marketing and to the sales force, CRM integrates with features of Customer Service for the management of call-center activities and for services of maintenance/assistance. There are also useful tools for the Cost Accounting, for the Industrial Accounting and for the job order accounting , for management control, for hires and maintenances. It is expected the interfacing with the web for the interaction of its own collaborators or its own customers.
The main advantage that comes out from the use of the CRM system is to have a solution able to adapt itself to the operational flow of the company, to optimize their business procedures; moreover, it takes shape a “center” of collection and distribution of essential information to the company activity. Thanks to the CRM solutions, the company will be able to maintain the advantage over competition and to go further.